WHO WE ARE LOOKING FOR

The Manager, North America Consumer & Marketplace Communications is responsible for engaging with store athletes to create, tailor and deliver enterprise communications to our largest employee population in North America, our store athletes. This position engages and advocates for Nike’s first-line employees, enabling them to represent Nike – our approach and our values - to our consumers!

The goal of this role is to provide our store athletes with timely, relevant, and comprehensive information, that enables and empowers them to best serve our consumers. This role must move at the speed of the business, adapting and delivering timely enterprise communication to these audiences with the information needed to ensure business continuity while serving consumers.

The goal of this role is to ensure that leaders are coordinated and engaged across the deep and varied audiences of both NA Direct and NA Marketplace Partners. This includes our first-line employees (Store athletes, consumer services, security teams) as well as our field teams and sales teams - keeping a pulse on how they are doing and feeling, while offering opportunities for them to learn and be inspired by leaders across the business. In addition, this role must move at the speed of the business, adapting and delivering timely enterprise communication to these audiences, so they have the information vital to ensure business continuity while serving consumers.

The candidate needs:

Strong knowledge and experience working in retail. Experience working with a digital retailer is a plus.
To be a collaborator and a coordinator – to work seamlessly with peers across teams to build an aligned approach across multiple partners.
Store communications experience – the ability to adapt and translate enterprise communications to specific audiences.
Excellent communication skills – both written and oral – to establish a coordinated narrative across multiple bodies of work.
The ability to work with urgency and deliver timely communication at the speed of the business.
Solid experience in developing and articulating strategy and executing against it.
A dedication to building a strong team dynamic, leading with inclusion and empathy, valuing team success, collaboration, and growth.

WHAT YOU WILL WORK ON

Develop and deliver a strategy of deep engagement and inspiration for Nike’s store athletes around the country, with programs that engage and inspire creativity and a love for the brand.
This position will deliver Nike’s internal comms strategy for our field and store athletes, aligned against our narrative priorities and with the goal of tailored, relevant and comprehensive communications across broad and varied audiences.
Managing the platforms for communication to store athletes, and building out an aligned editorial calendar, creating content, and working across the business functions to highlight the work of our frontline employees within the company
Adapting global enterprise communications to make them relevant and instructional for our store athletes.
Motivating and contributing to a strong team dynamic. Sharp focus on ongoing collaboration, developing relationships and uplifting team members, ensuring clear communication, high engagement, and collaboration across the team with a “One Team” approach as the vision of success.

WHO YOU WILL WORK WITH

You will sit in our World Headquarters, reporting into our Director, NA Enterprise Communications, Consumer & Marketplace and working closely with your Enterprise Comms teammate (Manager, Leadership & Narrative) and Consumer & Marketplace teammates. You will also collaborate deeply with North America Nike Athlete Experiences (NAX), North America Human Resources, with North America Communications, in particular NA Employee Communications and Experiences, as well as other Enterprise Communications colleagues across Nike Inc.

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