Make Moments

Because we exist to serve athletes, we dare to design the future of sport. To us, innovation is about elevating human potential. We obsess the needs of the world’s best athletes, using their insights to create products that are beautiful and useful. To make big leaps, we take big risks. Incremental change won’t get us to where we want to go fast enough. So we pursue moonshots — like developing the first self-lacing shoe, running the first two-hour marathon and committing to 100% renewable energy use in our facilities. We unite diverse perspectives — scientists and shoe designers, coders and quarterbacks — to share knowledge of the body in motion. We house countless designers and innovators. That includes computer scientists, bio mechanists, physiologists, chemists, materials developers — even a planetary astrophysicist. At Nike, it’s in our nature to innovate… and our mission is to bring inspiration and innovation to every athlete* in the world.

What We Believe



Nike swoosh logo and 5 dots representing pillars

What we live by

We believe that sport has the power to move the world forward. What drives us empowers all.

Never the same. Always Nike.

Our diverse Nike team is the spark that ignites our imagination and drives innovation. From the retail floor to our global offices, differences drive our excellence. Nike represents a global culture of sport, style and the pursuit of greatness. We are passionate about potential and believe everyone should have the tools to reach theirs. We invest in our employees, inspiring the new ideas, methods and products that drive the future of sport.

Entrepreneur in ResidenceNikePortland, OR

Unique Job

Isaiah S.

As an Entrepreneur-in-Residence at Nike Valiant Labs, Isaiah S. explores the intersection of emerging technologies and new business opportunities for Nike. A day for Isaiah can include consumer insights and research, concept ideation sessions, or running the day to day of a startup — all of which allow Isaiah to drive disruptive new businesses that serve emerging athlete* needs.

Stay social

Nike is always posting new and interesting content that will give you a better understanding of what we’re currently working on and why we’re doing it. You can find and connect with us on any of the following platforms:

Life @ Nike


Learn how Wilson S. made the unique transition from architect to footwear designer and launched a storied career with Nike.