Lead, Brand Creative Digital Narrative NA

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.

NIKE, Inc. designs the future. At NIKE, Inc. designers chase their curiosities and build what’s next, shaping the culture and advancing human potential. The Design teams include artists, inventors and specialists, all with different focuses, including color and material experts, and apparel, footwear and graphic designers. Nike designers look to the future, aggressively pursuing materials, ideas and forms that further elevate the athlete experience, raise the bar for modern style and reduce environmental impact.

Who Are We Looking For?

We are looking for a Lead Writer as part of our Creative Narrative team to join our NA brand creative team! Lead Writers are outstanding teammates, passionate about creating sharp narratives, ensuring creative integrity, and executing to a high standard. They work under the direction of the narrative lead and work alongside producers and designers to craft outstanding creative. They can work across several projects at the same time, always working against long-term themes and seasonal strategy. They deliver creative concepts, manifestos, athlete* storytelling and creative messaging across all channels, working collaboratively with Brand Narrative, Art Directors and Designers to help shape our concepts.

What Will You Work On?

• Help shape long-term and seasonal creative concepts in partnership with the Brand Narrative team and Art Direction teams.

• Deliver best-in-class brand storytelling, with deliverables ranging from manifestos and social content, to digital campaign content, headlines, and scriptwriting.

• Ensure our content meets and exceeds the highest standards: always on-brand, culturally aware, sport-authentic, platform right, distinctive and engaging.

• Work strategically to drive brand awareness and deliver strong engagement through creative deliverables.

• Keep up to date with emerging trends in sports, design, culture, (social)media, and technology as relevant to Nike and the writing team.

• Partner effectively across teams and dimensions—social, art direction, digital design, styling, photography, production, post-production, and marketing—throughout the creative process.

• Ensure all projects are well-planned, creatively exceptional, and delivered on-time.

• Review project work for highest standards of quality, consistency, accuracy, and successful completion.

• Continually encourage and empower the team around you, working in a hands-on and highly collaborative manner to produce fresh, distinctive, effective storytelling through a high volume of work and widely varying end uses.

Who Will You Work With?

You will partner closely with the Brand Narrative team and your NA Digital Brand Creative studio teammates, North America Marketing, Integrated Media teammates, the Production team, Global and Geo studios, and Legal & Business Affairs.

What You Bring To Nike

• 5- 7 years writing in an agency, brand, or social environment.

• Bachelor’s Degree in Writing, Advertising, Communications, Marketing, Journalism, related field or equivalent combination of education and experience.

• A passion for the Athlete*, Sport* and Culture.

• Deep Knowledge of Digital ecosystem and Nike; the sport, the athletes and its culture

• A portfolio of social & brand writing across platforms, displaying a distinctive voice, expert command of style and tone, and impeccable eye for detail.

• Understanding of writing within a brand organization, and how to translate business priorities into highly engaging consumer-facing content.

• Excellent verbal and visual communication skills.

• Ability to work collaboratively with strong interpersonal skills.

• Experience across brand, digital, and social writing, with a solid understanding of content platforms.

• Have a good pulse on what’s happening on the social media platforms.

• Strong time management with ability to keep multiple projects moving forward simultaneously.

• Entrepreneurial spirit with proactive approach to identifying and acting on ways to improve the work.

• Astute attention to detail and meticulous organizational skills.

• Can-do attitude with proven ability to flex and adapt to changing business needs while maintaining creative quality.

• A sense of humor and a positive spirit.

We are committed to fostering a diverse and inclusive environment for all employees and job applicants. We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.